Tag: 4.0
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Retail is a tough business. In Brazil, it’s brutal. But Magazine Luiza is winning by digital innovation
Tight margins, lots of overhead, turbulent markets, and that’s just the start. In Brazil, retailers contend with extreme political and economic instability, tax and regulatory complexity, and the uniquely challenging logistical and operational hurdles owing to its immense size and challenging infrastructure in the country. Dozens of major national and international players do battle every…